Health Care Communication Ethics

As Ronald C. Arnett defined, the concept "Health care communication ethics" concerns about "...is to
protect and promote a sense of gratitude and knowledge of a final freedom—our response to health, its absence, and the eventuality of death."(P 194), Talking about the definition of health care communication ethics, it is "the study of communication practices within the broad domain of health care, from patient/professional interaction to institutional communication questions about health."(P 192), and we should clarify the definition of "health" in health care communication and figure out the significant parts of health care communication to protect and promote health care communication ethics.
As "Health care is grounded in caring"(Dougherty, 1996, pp. 51–52), health is essentially a concept saying "Health is a term that requires an adjective for us to know what kind or state of health is present at a given moment"(P 194) and "Health care communication ethics understands health not in what happens to us, but in our response to that which meets us"(P 195).  Meanwhile, personally, the most important in protecting and promoting health care communication ethics is responsiveness, and to improve the effectiveness of responsiveness, "..., one looks for ways to respond to the illness in the larger context of a life, not just for answers to 'fix' ill health."(P 195).  In brief, responsiveness is "the responsibility for doing the task of health care communication ethics"(P 196).
As I am taking a course concerning about mass communication and public health this semester, the deepest feeling for me is the interaction between the patients, or the public and medical professions.  As we can always see, there are non-profit advertisements and posters encouraging us to pay attention on some specific diseases in daily life.  From my perspective, there sometimes lacks enough description of these diseases and I feel confused about why they push us to pay special attention on these diseases.  Meanwhile, when we come to the hospital, the most discouraging part for non-native speakers are those medical terminologies, and under this type of situation, we really need a professional and easy understanding of what happened on us.  That is the significance of health care communication, and its ethics protects and promote "caring" of us, which helps us effectively in understanding our health conditions and promoting the active communication between patients and medical professions.